TAPAH, 21 November 2013 – UEM Sunrise Berhad (“UEM Sunrise” or “the Company”), one of Malaysia’s leading property development company brought some cheer to the orphans of Pertubuhan Kebajikan Anak-Anak Yatim Darul Aitam (“Darul Aitam”) in Tapah today, by handing over a cheque of RM18,400 for the purpose of the purchase of uniforms for the orphans and monetary contributions for Darul Aitam under its “Back To School” programme.
The handing over of the cheque was held in a ceremony that was attended by approximately 70 guests including the orphans from Darul Aitam at its premises in Tapah. Also in attendance was Puan Nik Surina Suria, Head of Corporate Communication Department who represented UEM Sunrise’ Managing Director/Chief Executive Officer, YBhg Dato’ Wan Abdullah Wan Ibrahim, as well as local authorities from Majlis Daerah Tapah, Jabatan Kebajikan Masyarakat and Pejabat Polis Daerah Tapah.
A total of 40 school going children between the age of 7 to 17 from the orphanage will receive new school uniforms from the monetary contribution. The main objective of the programme is to ease the burden of the orphanage for the upcoming 2014 school session and to contribute to its day to day running operations.
In August 2012, UEM Sunrise contributed a total of RM25,000 to Darul Aitam for the refurbishment of its multi-purpose hall and the upkeep of the orphanage. The “Back To School” programme is an extension of UEM Sunrise’ Corporate Social Responsibility (“CSR”) mission to Tapah. In December 2012, UEM Sunrise held its inaugural “Back To School” programme and contributed to a total of 50 school going children between the age of 7 to 17 from Kampung Sungai Geroyang and Kampung Sungai Merbau in Tapah Road who received school uniforms and a variety of school supplies including school shoes, school bags, stationery and other items.
UEM Sunrise, which currently holds close to 2,500 acres of reserved landbank in Tapah, plans to increase its community outreach in the area by organising more engaging programmes that are in line with its CSR mission to enhance the well-being and quality of life of the community in which it operates.
As a leading developer of Nusajaya, Iskandar Malaysia in Johor since 2007, UEM Sunrise has organised various charity based activities which have been implemented along with the local community there to help upgrade the quality of life in line with the developments done. Accordingly, UEM Sunrise is extending their mission of corporate social responsibility in Tapah.